PHOTOS

BEYOND real!!

are those FAUX real??

BY |

Let me just start by saying that I didn't make up the tag line..."those are Faux Real". That came from the Benefit UK team but I love it so much I had to use it. Anyway, I wanted to do my own before & after for they're real! The Youtube video of they're real from HSN was posted on Benefit's Facebook page yesterday and well, I got a little jealous because Annie got to do a live Before & After but I didn't. (truth be told, we were going to do it but they "lost" my before shot so it had to be pulled last minute. That's show biz for you) So here it is.

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PHOTOS

Our super hero just happens to be from the PR team

we just have more fun…

BY |

It shouldn’t be a surprise to any of our Bene-babes out there that at Benefit…we live for FUN! Our products, our people, all of it screams that we know how to have a good time. Last week for our Global Marketing Meeting we wanted to make sure that our Benefit friends from all over the world got a crash course in falling in love with San Francisco. So a scavenger hunt clearly seemed like the best option.

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VIDEO

TIPS & TRICKS

HOW TO

ready set STAY!

spotted: 360 eye kit at sephora

BY |

Check out Benefit’s exclusive Ready…Set…Stay! Eye Trio. As a recent college grad (and makeup addict), I have learned how to spot a great deal. This kit is $26, which is a mere $2 more than a full size stay don’t stray on its own. This exclusive Sephora kit comes with the three products essential to survive the 9 to 5 and beyond: a full size stay don’t stray eye primer, a mini Erase Paste concealer, and a mini creaseless cream shadow in birthday suit.

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PHOTOS

trolleyfaces

around the world in 3 days

BY |

Question: how do you visit over 30 countries in just THREE days?! Answer: hang out with Benebabes from all over the world at our annual marketing conference! As a member of the Benefit PR team here in our SF headquarters, I have the very fun privilege of working with amazingly talented PR and marketing gals in our Benefit offices in all our markets - from France to Korea to South Africa to Australia. We don't see each other often, but once a year, we make up for lost time with a few action-packed days here in SF, filled with everything from brainstorming sessions to Q & As with our co-founders, Jean & Jane Ford.

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PHOTOS