party of the year…SoHo boutique

hello gorgeous!

adorable treats

party time

hey, top model!

Hey Benebabes, it’s your favorite gal-about-town reporting to you on the latest & greatest parties around NYC!

Benefit Cosmetics celebrated the opening of the Benefit Boutique SoHo, our flagship boutique in NYC and the ultimate hot spot for on-the-spot “make-uppers,” tips & tricks and our famous fun instant beauty solutions!

The new flagship is literally a girly wonderland (that you never want to leave!). With eight mirrored vanities for brow shaping, two pretty rooms for body waxing, and one room for airbrush spray tanning, you can’t help but smile the moment you walk in and want to sing at the top of your lungs “I feel pretty”. It’s like, makeup heaven!

Guests gathered to celebrate the opening with hosts Maggie Ford Danielson, Global Beauty Authority and top model Crystal Renn. While many couldn’t take their eyes off of the 6 foot tall Benebabes, guests also couldn’t take their eyes off the original bottle of benetint, displayed like a shrine in a museum-like glass case.

The event was bubbling with rose champagne and gals clanked their glasses filled wih Belvedere Pink Grapefruit vodka cosmopolitans. I personally was obsessed with the hors d’oeuvres being passed. They were almost too cute to eat; pig shaped “pigs in a blanket” and cotton candy lollipops… yummy! And lets not forget that a par-tay is nothing without its beats. DJ Mark rocked the boutique.

At the end of the night everyone left a loyal Benebabe…and this party-gal never wanted to leave!

Media Darling

(Photo Credit: Neil Rasmus/