the “bene-lympics”

Benefit officially has Olympics fever! To celebrate the 2012 Summer Olympics in London, we created a limited edition “London 2012”-inspired that gal primer! The souvenir packaging features our favorite London landmarks from Big Ben to the London Bridge…

a little bit o’ london


…and that’s not the only thing putting the fire in our torch! We donned pink tube socks, wristbands and headbands, to kick off the Olympics with our own beauty summer games, the “Bene-lympic Beauty Games.” Top Benefit athletes at Beauty Central went for gold in competitions such as “bowling for benetint,” and “men’s makeup.”

one team, one dream

Do you have a competition idea for our next Bene-lympic Beauty Games? Let us know…we may just try it out!