Show Us Your #Realsies!

It’s time to spark a REAlvolution, Benebabes! Show the world they’re real with lashes that look false but are 100% yours. So go ahead. Wand what your mama gave ya & join the cause—one wink at a time—to WIN a year’s supply of they’re real! 

Think of it as an open call to flaut what you’ve got. Snap a selfie of your they’re real! lashes & upload a new photo on Instagram with the hashtag #realsies to be entered to win! Remember to be creative & tag @BenefitCosmetics. We want to see those REAL lashes, so apply a couple of coats and start posting, gorgeous!

All photo’s tagged #realsies qualify as entries into the contest and will live in our REAL-time #realsies gallery here. We’ll have featured photos & weekly winners until September 26th. Here’s to radically real lashes—go get ’em, gorgeous!


Wand what your mama gave ya!


Can’t wait to see all your #realsies! xo