Last week, a few of the extra geeky Benefit gals ventured to Austin, Texas to experience South by Southwest..otherwise known as SXSW...or Southby. Here's a peek into the geekiness love...
NEWS
WHAT'S NEW
gift in time.
I always like to say that good things come in nice packages. At Benefit it's hard not to see how much we all love cute packaging! And now when you order from www.benefitcosmetics.com, your gifts can arrive in adorable little pink packages! Gift wrap is available for just $4.95 per shipment...simply click the box during checkout. Our crafty team in Creative Services worked on the durable boxes that have a magnetic flap.
WHAT'S NEW
we’re sunbeaming!
This golden bronze highlighter gives you a natural, sunkissed radiance. Dot & blend over makeup on to cheek & brow bones for a bronzed glow that complements all skintones. It’s liquid sunshine in a bottle! Read below for more tips & tricks about our newest highlighter!
RANDOM MUSINGS
D.I.Y. Benefit tree
Last week, we posted the below pic to Facebook to showcase our crafty coworkers in the Benefit Beauty Central lab. They made this awesome Benefit tree with old Benefit catalog! Today, I took a craft lesson from Titin to show us how to make your own Benefit tree!
RANDOM MUSINGS
what to gift…
Needless to say, a panic has set in right about...now. Christmas is days away. My enthusiasm for gift giving is at a standstill & yet there are a few last people to shop for. Oh, how they always end up as the hardest to shop for! So here's my last-minute/procastinators' rejoice gift guide.
RANDOM MUSINGS
my ticket to glossytown
My friends' annual gift exchange is next week and as much as I loved my "Olive to Party" pillow that I got last year (think green oval pillow), I think we need to step up the gifting to something...oh, a little more useful. This year, I'm bringing my ticket to glossytown! No, really, it's this adorable lip gloss set!
NEWS
nice to meet you…chloe
It's getting a little hotter in Brazil! This past week, Benefit officially launched in gorgeous Brazil with an exclusive at Sacks/Sephora! On today's blog post, we meet Chloe, our Brand Manager of Benefit Brazil. She was already a huge fan of Benefit, but came on board to Benefit as the fearless leader to bring the Benefit love to Brazil!







