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NEWS

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Need a #BeautyBoost?

We get it already, Internet. It’s the first week in January and our Facebook & Twitter feeds are filled to the brim with New Years Resolution posts—lose weight! buy a juicer! get organized! save your money! save money to buy a juicer! pet more kittens! [...]

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Emily Maynard

TV sweetheart Emily Maynard talks beauty with Benefit!

On the eve of hosting our Fashion’s Night Out Beauty Best or Bust Party at Macy’s Herald Square, Benefit chatted with primetime’s favorite bachelorette, Emily Maynard. The happily engaged television star, known for her gorgeous smile and fun-loving personality, shared her tips & tricks for instant beauty, dished about her Benefit “must-haves” and made a beauty confession!

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Put your birthday hat on!

birthday brow-za!

The Benefit Brow Bar truly is a girl’s best friend. Not only is each location a makeup heaven full of beauty fake-its to help you make-it, they also offer a FREE brow wax service as Benefit's birthday gift to you!

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gotta love subtitles

Benefit loves Brazil

About 2 weeks ago Annie and I got back from our first ever trip to Brazil and it was incredible! One of the coolest things we did was to film a segment with a local celebrity named Julia Petit. She has a beauty website but also has a hugely popular show called "Base Aliada" on cable where she brings guests into her "world" to talk about beauty, fashion and all things girly and fab-O.

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