WHAT'S NEW

WHAT'S NEW

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Colors Beyond Belief!

We’ve got something beyond belief coming your way, Benebabes! Drumroll, please—on June 26th, you’ll be able to snag your fave they’re real mascara & push-up gel liner in #killercolors! We’re beyond excited for this REAL bold addition to the benefam—the ultimate “are-they-or-aren’t-they…” beauty besties in colors that […]

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WHAT'S NEW

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#Browbestie

Every Benebabe has one—she’s our counselor, our relationship guru, our life coach, our friend & our best listener. Arch experts become SO much more than just “that girl who does my brows once a month.” They listen to us go on about our online dating snafus […]

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NEWS, WHAT'S NEW

WHAT'S NEW

WHAT'S NEW

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The BaubleBenefit Takeover!

It’s no secret that baubles and beauty make a great pairing, and that’s why we’ve been celebrating the BaubleBar x Benefit Cosmetics collab all month long! From pretty prophecies to the most adorable gift sets, we’re all about making your wishes come true. Speaking of which, if […]

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WHAT'S NEW

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Stop, Drop & Roller Lash!

Get ready to stop, drop & curl, gorgeous! The roller lash revolution is coming, and Benebabes across the globe are preparing to hurl their curlers! Roller lash, coming February 27th, is Benefit’s BRAND NEW mascara, and (we don’t mean to brag) we didn’t just change the game—we […]

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