Ladies, meet fine-one-one, our newest all-in-one cheek and lip color! It's pure magic.
HOW TO
HOW TO
BADgal liner waterproof 101
Soft, bold, long-lasting, not flaky...I want my eyeliner to be like my boyfriend and best friend rolled into one!
NEWS
it’s nice to meet you…danessa
Danessa joined Benefit a few months ago as our Innovation Director on the Product Team. As head of Product Innovation she basically has a lot of people's dream job: coming up with new makeup products! Here's a behind the scenes look at what she does.
NEWS
TV sweetheart Emily Maynard talks beauty with Benefit!
On the eve of hosting our Fashion’s Night Out Beauty Best or Bust Party at Macy’s Herald Square, Benefit chatted with primetime’s favorite bachelorette, Emily Maynard. The happily engaged television star, known for her gorgeous smile and fun-loving personality, shared her tips & tricks for instant beauty, dished about her Benefit “must-haves” and made a beauty confession!
WHAT'S NEW
complexion perfection 101…a full-face in half the time!
But before I jet off to my next adventure, I will give you a little time-cutting tutorial on how I use the complexion on-the-go (it's an abbreviated lesson that combines steps).
WHAT'S NEW
back to beauty school…a lesson with go tropiCORAL
The go tropiCORAL kit is so hot right now! From the runways to the red carpet, coral is undoubtedly this year's hottest color for fashion and beauty.
TIPS & TRICKS
day-to-date makeup in 5 steps
Katie our "Director of First Impressions" shares her secrets for transforming a day look, into a date look--in 5 easy steps!