WHAT'S NEW

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Stop, Drop & Roller Lash!

Get ready to stop, drop & curl, gorgeous! The roller lash revolution is coming, and Benebabes across the globe are preparing to hurl their curlers! Roller lash, coming February 27th, is Benefit’s BRAND NEW mascara, and (we don’t mean to brag) we didn’t just change the game—we […]

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WHAT'S NEW

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Hot Off the Press: Puff Off!

Maybe you weren’t planning on an all-night text-a-thon, but it’s been forever since someone this hot popped up on your radar. It’s true, last night’s secrets have a way of surfacing. Now tell under-eye imperfections to PUFF OFF! once and for all… and keep those […]

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WHAT'S NEW

WHAT'S NEW