Did anyone catch a glimpse of the they're real Benebabes wandering the frigid NYC streets during Fashion Week?Dressed in glossy pink trench coats, long voluminous hair, fluffy pink ear muffs and of course armed with they're real mascara and exaggerated...I don't even have to say it...these bombshells were hard to miss! The they’re real Benebabes left everyone wondering if “they’re real”!?!
Needless to say, a panic has set in right about...now. Christmas is days away. My enthusiasm for gift giving is at a standstill & yet there are a few last people to shop for. Oh, how they always end up as the hardest to shop for! So here's my last-minute/procastinators' rejoice gift guide.
Annie and I just got back from another HSN show where the big star again was of course...they're real. Having eaten, breathed and slept it for the past 4 days, I thought why not do a blog post about it! For those of you who have it, it'll be a good refresher course and for those that have yet to try it...hopefully it'll tip the scale!
Benefit fans, you are officially...HILARIOUS! We're in day two of our week-long Benefit Confessapalooza Sweepstakes for a VIP trip to the Lollapalooza music festival, and the beauty confessions are coming in hot. Can I just tell you, I've experienced the sheer joy of seeing some of these confessions and if I could sum it up in one word it would be this: AWESOME! I've come across some very compelling confessions that need to be shared. Check out these little gems...
Maggie and I were just in Tampa for the launch of they're real mascara! I have to say that I am totally addicted to this mascara and it was killing me to not be able to talk about it until now because it is insane! As we were preparing for our first show, I brushed on theyr'e real and it dawned on me!... If I only apply it to one eye and go on air to show the difference then people will really understand just how crazy this mascara is. So I did just that.
Let me just start by saying that I didn't make up the tag line..."those are Faux Real". That came from the Benefit UK team but I love it so much I had to use it. Anyway, I wanted to do my own before & after for they're real! The Youtube video of they're real from HSN was posted on Benefit's Facebook page yesterday and well, I got a little jealous because Annie got to do a live Before & After but I didn't. (truth be told, we were going to do it but they "lost" my before shot so it had to be pulled last minute. That's show biz for you) So here it is.
Today only lucky ladies can get their pretty little hands on our new mascara, they’re real! I must say, when this came across my desk I couldn’t wait to try it…and I definitely wasn’t letting this one go! Here are some more REAL results from [...]