Haven’t heard about the NEW they’re real! push-up liner yet? Where have you been, gorgeous!? Under a rock? Enjoying the pre-summer sun? Outside? FINE! We forgive you. But, you might want to start paying attention. Here’s what you’ve missed so far: the story about how [...]
We’ve all been there. Sometimes lining your eyes can be the worst thing ever. You’ve got your brush and messy pot of liner, or your dull pencil, or your disaster-waiting-to-happen liquid liner—and you just know things are going south, fast. Your wings are uneven, your line is further [...]
Have you shown us they’re real! yet!? Jump on the bandwagon, gorgeous, and join the REALvolution already with those so-fabulous-they-look-false lashes of yours! We’re pulling out all the stops to celebrate the 2nd anniversary of our world-famous they’re real! mascara—including a contest to win a [...]
Are you ready to join the REALvolution!? Wand what your mama gave ya—one wink at a time—and show your roommates, coworkers, friends & family they’re real! with lash-tastic downloadable backgrounds for your desktop, mobile or tablet! They’re so cute, even your technology will feel pretty. [...]
Oopsie! What did we do!? We may have taken it to the tip of the entire nice package this time (wink, wink). Think they’re real! mascara was in your face before, well it’s about to get a whole lot closer in this new video celebrating [...]
It’s time to spark a REAlvolution, Benebabes! Show the world they’re real with lashes that look false but are 100% yours. So go ahead. Wand what your mama gave ya & join the cause—one wink at a time—to WIN a year’s supply of they’re real! [...]
Summer is notably the season for travel and adventure. With an upcoming trip to Italy, I’ve piled together the best Benefit products to travel with. These six products will keep you looking your best both on and off the plane.